Know your money.Before you buy.
Most people buy financial products before they understand their own finances. The Financial X-Ray™ scores your protection, savings, investing and goals in about three minutes — so the first conversation starts with you, not with a product.
- Educational self-assessment
- Nothing is sold on the first call
- Plain language, no jargon
Most portfolios are built backwards.
A policy from a relative, a fund from an advert, a deposit because the bank suggested it. Each made sense on the day. Together they rarely add up to a plan.
- A product is pitchedUsually whatever is being promoted that month.
- It gets boughtOften in March, often for the tax deduction alone.
- The plan never happensGaps and overlaps stay invisible for years.
- DiagnoseSee where you stand across five pillars.
- PrioritiseFix the largest gap first, not the easiest sale.
- Then choose productsOnly the ones that close a gap you can see.
Five pillars. One honest score.
A handful of plain questions about your income, cover, savings and goals. You get a score out of 100, a reading on each pillar, and the three areas worth fixing first.
Protection
Life and health cover against what your family would need.
Liquidity
Months of expenses you could cover without selling an investment.
Wealth Creation
How consistently your surplus is actually being invested.
Goal Readiness
Whether your goals have a date, a number and money earmarked for them.
Financial Resilience
EMI burden and monthly surplus — how much room you have to absorb a shock.
See your own score
About three minutes. Your report arrives by email.
Start the X-Ray →From questions to a plan, in three steps.
Answer a few questions
Income, expenses, cover, savings and goals. Ranges are fine — exact figures are optional.
Read your X-Ray
Your score, how each pillar was measured, and the benchmark behind every area we flag.
Talk it through
If you want to, our team calls within one working day. The first call is about your numbers, not a product.
The job changes with the decade.
Pick your stage to see what usually fits. Illustrative, never a recommendation — every plan is built for the individual, after a conversation.
Build the habit before the salary grows into the lifestyle.
Products that often fit
- SIP in equity funds
- ELSS for tax saving
- Term insurance — cheapest it will ever be
- Health insurance, before employer cover is all you have
Planning that often fits
- The Blueprint — first financial plan
- Keep More — tax planning
Five asset classes, one point of contact.
Every product has its own page — what it is, who it suits, who it doesn't, and what to watch out for before you commit.
What we won't do.
Anyone can list what they sell. In this industry, what a distributor refuses to do tells you more.
We won't sell on the first call.
The first conversation is about your dates, your numbers and the cover you already have. Products come after that, never before.
We won't chase last year's best fund.
The top of last year's chart is where money goes to be disappointed. We build around your dates and your numbers, not a leaderboard.
We won't promise a return. Ever.
Nobody can. Illustrations on this site are assumptions, and they are labelled as such.
We won't put you in a product we can't explain in one page.
If a product needs twelve pages of fine print to justify itself, it needs a very good reason to be in your portfolio.
Put a number on it.
SIP, SWP and target-maturity calculators. Move the sliders — nothing is saved and nothing is sent.
Open the calculators →Call, write or WhatsApp us.
We reply within one working day. Nothing is sold on the first call, and there is no obligation of any kind.
Tell us what you're trying to do.
A short form. A real person reads it.